
Team Coaching for Creative and High-Performing Teams
Team coaching in Paris by EMCC-accredited coach Yury Li-Toroptsov. Boost team performance, innovation, and communication with tailor-made programs trusted by LVMH, Hermès, and CAC 40 companies. In-person or remote sessions available.
ORGANIZATIONS
Photo: Yury Li-Toroptsov @museeLouvre
Unlock the Power of Creativity in Leadership
What if the key to solving your organization's most complex challenges wasn’t just strategy but imagination?
My journey into professional coaching began not in a boardroom, but in the darkroom. As a photographer and artist, I learned to read images not just for what they showed but for what they revealed. Over time, I witnessed something extraordinary: creativity doesn't just express, it transforms.
One day, during my photography masterclass, a participant looked at his own images and saw, truly saw, what they were saying. That conversation changed the course of his life. It was a revelation: images can unlock insights, surface truths, and spark real decisions. This and many similar moments became the foundation of the coaching methodology I’ve developed, a fusion of creative exploration, image-based inquiry, and deep psychological insight.
Today, I work with leaders and teams who are ready to do things differently. Who understand that imagination is no longer a luxury, it’s a leadership imperative. Because in a world of complexity and constant change, the real competitive edge lies in the ability to think creatively, communicate authentically, and imagine the future before it arrives.
Here’s the paradox: creativity, imagination, and play are hardwired into us. They’re part of our design as human beings. Yet somewhere along the line, the workplace banished them in favor of control, speed, and short-term thinking. I believe it’s time to bring them back, and not as decoration, but as a serious business strategy.
My coaching doesn’t aim to turn your executives into artists. It equips them with tools artists use to navigate ambiguity, spark innovation, and transform limitation into opportunity. Drawing from systemic coaching, Jungian psychology, and the applied arts, I help leaders and teams develop the mindset and skillset needed to thrive, not just survive in uncertainty.
Think of it this way: when the James Webb Space Telescope sent its first images back to Earth, we didn’t just see stars, we saw deeper into the universe than ever before. That’s what creative coaching does. It sharpens your lens. It helps you see what’s been hidden in plain sight, inside your team, your strategy, your leadership.
This approach isn’t for everyone. It requires courage. Curiosity. A willingness to look beyond the obvious and sit with the unexpected. But for those ready to step into a new kind of leadership, one that is imaginative, emotionally intelligent, and visionary, the rewards are profound.
If your organization is ready to think differently, lead creatively, and engage your talent in new ways, then let’s talk.
Building productive teams, leadership development, EI.
Growth and development for your talent.
Webinars and tools for managers.
Clients
Yury Li-Toroptsov
Certified Professional Coach | Artist | Jungian analyst-in-training
I am a certified and EMCC-accredited professional coach living and working in France for 20+ years, offering innovative, tailor-made coaching interventions for both institutional clients and individuals around the world.
My clients: multicultural, ambitious, creative, and often navigating multiple worlds come to coaching not just to solve problems, but to reconnect with their authentic selves and create meaningful impact. Many are expats, leaders, or professionals who dare to be different yet sometimes feel the strain of disconnection from their core identity.
I hold an Advanced Certificate in Coaching, Leadership & Change from ESSEC Business School, one of France’s leading institutions. I’ve partnered with a wide range of clients from CAC 40 companies and global luxury brands to small local businesses supporting their leadership, innovation, and talent development.
In parallel, I am a professional visual artist. Creativity and imagination are central to my work not as decoration, but as essential drivers of transformation. My coaching practice is grounded in a unique synthesis of systemic thinking (Palo Alto approach), Jungian psychology, and the applied arts. This allows me to address complexity with depth and subtlety, helping individuals and teams unlock insight, shift perspective, and spark change.
My training
Now Jungian analyst-in-training, CG Jung Institute Zurich, Küsnacht, Switzerland
2024 Certificate of Fundamentals of Analytical Psychology, CG Jung Institute Zurich, Küsnacht, Switzerland
2021 Advanced certificate in Coaching, Leadership & Change, ESSEC Business School, Paris, France. Thesis: "Coaching by image, a tool for transforming managerial practices in the era of hybrid work".
2000 MS in Non-Profit Management, New School for Social Research, NY, USA
1997 Diploma in English Philology, Far Eastern Federal University, Vladivostok, Russia
Professional organizations
I am an accredited member of the European Mentoring and Coaching Council (EMCC Global) at Practitioner level. I abide by its code of ethics.
I am bound by professional secrecy.
My coaching practice benefits from regular supervision.
Languages spoken
English, French, Russian