The Arts: An Untapped Driver of Business Performance

A new article on Substack. It’s about performance, retention, and transformation. Many organizations already support the arts through sponsorships or cultural partnerships. The next step is to bring the arts inside the company—into leadership development, transformation programs, and employee engagement.

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Yury Li-Toroptsov

Yury Li-Toroptsov is an EMCC accredited executive and systemic coach (Practitioner level) based in Paris who works under professional supervision in accordance with the EMCC Global Code of Ethics. He is a Training Candidate at the C. G. Jung Institute Zurich, where he undergoes formal analytic training that informs his reflective approach to coaching without constituting psychotherapy. He is also a fine art photographer.

Through his method Coaching par l’Image®, he accompanies leaders and organisations in developing perception, decision making, resilience, and symbolic communication by working with images as a medium for structured reflection and action within a clearly defined coaching framework.

https://www.toroptsov.com/
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The Image as Language: From Artistic Gesture to Visual Merchandising